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video ads News
Twitter to allow advertisers buy video ads on Periscope
Tue, Mar 28, 2017
Twitter is allowing a select group of advertisers to purchase pre-roll videos, meaning those that run prior to the publishers’ content, on Periscope streams.
Facebook announces new transparency measures, buying options for video ads
Fri, Feb 10, 2017
Facebook on Friday announced new measures such as more impression level data, audit, third-party verification and new choices for video buying to increase transparency and accountability among marketers.
Trai to hold seminar to look into auto download of video ads
Sun, Oct 16, 2016
In the first phase, Trai plans to hold this seminar comprising industry experts, telecom service providers and internet as well as social media companies with panel discussion on the issue.