Chinese phones are cheap in India? Here is truth!
Updated: August 1, 2018 13:36 pm
OnePlus has surpassed Samsung and Apple to lead the growing Indian premium segment (above Rs 30,000), capturing a market share of 40% during April-June (Q2 2018)! What’s changing? Increasing offers, cashbacks, EMI, data bundling and trade-ins around new launches reduce affordability gap. “Affordable ultra-premium” is wooing aspiring rich and young consumers away from more expensive offerings from Samsung, Apple.