Cricket meets music! Virat Kohli, Divine star in Puma's Sockthem campaign
The campaign takes inspiration from Kohli's iconic moment at the Sydney Cricket Ground, where he made a statement by gesturing that he "lets his bat do the talking".
Sockthem is a platform that aims to give Indian cricket fans all the ammunition they need to support the Men in Blue, with a rap anthem and a symbolic gesture. Source - Puma.