Snapdeal makes 3 changes to seller policies for simpler online marketing
India’s largest online marketplace, Snapdeal announced plans to make it easier for online trade by sellers on its platform on Monday.
These changes will be effective from 14 July, 2016, the company said in a statement.
To enhance and create frictionless transactions for the sellers the following reforms have been made.
1. Reduction in marketing fees: Snapdeal has reduced the marketing fees for over 120 subcategories, including for digital products, electronics, women’s fashion, FMCG products, sports and fitness goods, fashion jewellery, kitchen appliances, automotive accessories etc.
Post this change, Snapdeal will have the lowest marketing fee, for nearly 300 sub-categories out of the total approx. 600 sub-categories, across all leading marketplaces.
The marketing fee for nearly 30 sub categories has been increased marginally. While the reduction in fee ranges from 0.2 - 18%, the increase ranges from 0.5 to 5.5%.
2. Do’s and Don’ts made easy: Building on the success of its self-serve platform for sellers, Snapdeal has unveiled a simpler framework of do’s and don’ts for its sellers. The self-serve platform helps sellers resolve their queries easily and together with the simplified policies, this is expected to enable the sellers to avoid the imposition of penalties due to ignorance or complexity.
3. Sharing the cost of returns and exchanges: To share the cost of returns, Snapdeal will bear the cost for reverse pickup and payment collection, while packaging and shipping will be borne by sellers. In case of replacement/exchange also, reverse pick up costs will be borne by Snapdeal.
“We believe reduction in marketing fees will foster growth for our sellers. We have worked closely with our sellers and basis their feedback, we have made these policy changes to make them in-line with ecommerce industry best practices,” Vishal Chadha, Senior Vice President, Market Development, Snapdeal, said in a statement.
Get Latest Business News, Stock Market Updates and Videos; Check your tax outgo through Income Tax Calculator and save money through our Personal Finance coverage. Check Business Breaking News Live on Zee Business Twitter and Facebook. Subscribe on YouTube.
RECOMMENDED STORIES
SRH vs GT IPL 2024 Ticket Booking Online: Where and how to buy SRH vs GT tickets online - Check IPL Match 66 ticket price, other details
Top 7 SWP Mutual Funds: Rs 50 lakh investment, Rs 70K monthly pension for 10 years, and Rs 42.30 lakh balance value; know more details
Gold and Silver rate today (May 13, 2024): Precious metal under pressure; yellow metal near Rs 72,400, white metal above Rs 84,600
SIP Returns: How Rs 3,000, 5,000, and Rs 10,000 SIPs can help you build retirement corpus of Rs 1.06 cr, Rs 1.77 cr, and Rs 3.53 cr
04:02 PM IST