Iconic McDonald's Chicken McGrill back on its menu in outlets across North and East India
Chicken McGrill burger, McDonald's one of the most loved items and probably once most sold is back on its menu
There is a good news for McDonald’s lovers. Chicken McGrill burger, McDonald's one of the most loved items and probably once most sold is back on its menu. McDonald's India has reintroduced its popular Chicken McGrill burger on its all restaurants spread across North and East from November 9. McDonald’s decision to bring back this popular burger in McDonald's outlets finds relevance in an online petition started by fans of this burger. The fast-food giant had taken it off the menus in 2019 when outlets had reopened in Delhi.
Started by Disha Prakash, the petition on change.org got McDonald's to take notice. The petition has been signed by almost 1900 Chicken McGrill burger lovers and was supported by celebrities, such as Neha Dhupia and radio jockey RJ Abhinav.
“Chicken McGrill has undoubtedly been one of the most loved menu items at McDonald’s. We have been receiving continuous requests and feedback from our customers to bring it back and we are excited to delight our customers this festive season with their favorite burger,” says Robert Hunghanfoo, Head, CPRL (Connaught Plaza Restaurants Pvt. Ltd).
Tailored to Indian taste palate, Chicken McGrill is made with grilled chicken patty and tangy mint sauce, for an authentic and flavorful taste. The burger is also available in Big Hug variant i.e. with an extra patty to ‘double’ the fun and experience.
Priced at Rs 79, the introduction of Chicken McGrill will offer customers more choices at the great value they expect from McDonald’s, an official statement said.
“Quality and Value are at the heart of our brand and our customers depend on it. We are committed to serve our customers with authentic and delicious options at a great value,” added, Robert.
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McDonald’s has been constantly working on numerous areas including menu innovation. First, it launched Whole Wheat bun to offer its customers a wholesome and nutritious option, followed by Double patty variants of its favourite burgers, Shake Shake Fries and McNuggets with Piri Piri seasoning, then a new flavoured Masala Chai, and most recently Chicken Strips. All this innovation stems from being responsive to customer’s voice and evolving taste.
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