British firm Triumph to launch more bikes in India after transfer of sales, marketing ops to Bajaj Auto
The development is part of the strategic partnership between the two companies announced in 2020 under which, they plan to create a new range of mid-sized Triumph Motorcycles
As part of the partnership, the current 15 Triumph Motorcycle dealerships will be managed by Bajaj Auto, but will remain exclusive to the brand and continue to operate in line with Triumph's global standards, Bajaj Auto Ltd. said. (Photo: PTI)