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Car makers have started offering vehicles on lease in the retail segment to lure the millennial generation customers. The financing model is likely to help millennials, who often find it difficult to make initial a down payment and do not want to share the hassle of ownership, maintenance, insurance, etc, drive their own vehicles.
Japanese manufacturer Isuzu, which launched ISUZU mu-X in India on Tuesday, is toying with the idea of vehicle financing on a lease. Image Source: Reuters