ZEE Business
ZEE BUSINESS
हिंदी में पढ़ें  हिंदी में पढ़ें
Live TV
Live TV
  • Home
  • Personal Finance
    • PPF
    • Mutual Funds
    • Income tax
    • EPFO
    • Income Tax Calculator
    • Personal Loan Calculator
    • Car Loan Calculator
    • Home Loan Calculator
    • SIP calculator
    • SWP Calculator
    • MF Returns Calculator
    • Lumpsum Calculator
  • India
    • Companies
    • Property
    • Startups
    • Uidai
  • Economy
    • Aviation
  • Tech
    • Mobiles
    • Apps
  • Auto
    • Cars
    • Bikes
  • Markets
    • Commodities
    • Currency
  • Railways
  • World
    • Economy
    • Politics
    • Markets
  • Survey
  • videos
  • photos
  • More ...
    • VIDEOS
    • PHOTOS
BREAKING NEWS
  • AMC Sector: Growth-oriented funds lead the strong inflows in sector, says BK Securities – check key triggers
  • Q1FY23 Preview: Pharmaceutical firms likely to deliver subdued performance in domestic market, says Nirmal Bang
  • Chemical sector may report growth in operating profit both sequentially and YoY in Q1FY23 – Check details here
  • Finance Ministry empanels 12 transaction advisers for assisting in implementation of Public Private Partnership projects
  • Stock market on Monday: Market may continue its volatile trade, believes Anil Singhvi - crude, rupee movement key monitorable
Read in App
Business News » India News

This is how Twitter Ads Transparency Centre will work in India

"For India political advertisers that fall under the Political Campaigning Policy, you will be able to see further details, including billing information, ad spend, and impressions data per Tweet,a said the micro-blogging platform.

  • Twitter
  • Facebook
  • Linkedin
  • whatapp
  • View in App
This is how Twitter Ads Transparency Centre will work in India
"We are making it clearer who is advertising Indian political campaign content on Twitter by including a visual label and disclaimer information on promoted content from certified accounts. Reuters

As India gears up for the coming general election, Twitter has announced to bring its Ads Transparency Centre to India on March 11 that allows everyone to view political ads with details like ad spend and targeting demographics.

In the Ads Transparency Centre dashboard, people can view ads that have run on Twitter within the last seven days from any Twitter handle.

"If an ad is reported and taken down from Twitter, it will be archived in the Ads Transparency Centre within approximately 24 hours," Twitter India said in a statement.

If the account was suspended, Tweets will not be shown in the Ads Transparency Centre. The same applies to deleted Twitter accounts and Tweets.

"For India political advertisers that fall under the Political Campaigning Policy, you will be able to see further details, including billing information, ad spend, and impressions data per Tweet,a said the micro-blogging platform.

Additionally, it would show demographic targeting data for the ads being served, both intended by the advertiser and actually delivered by Twitter.

"We are making it clearer who is advertising Indian political campaign content on Twitter by including a visual label and disclaimer information on promoted content from certified accounts.

"This will allow users to easily identify political campaign ads and to know who paid for them," said Twitter that is facing the heat in the country on presence of political bias on its platform.

No login or Twitter account would be required to access the Ads Transparency Centre.

Only certified advertisers will be allowed to run political campaigning ads on our service. Political advertisers must apply now for certification and go through every step of the process," said Twitter, adding that the Indian election is a priority for the company.

Watch This Zee Business Video

Twitter has been accused by the government of being "slow" in removing "objectionable content" from its platform.

The Parliamentary Committee on Information Technology (IT) has summoned Twitter CEO Jack Dorsey on February 25 over measures taken to ensure the safety and security of the users and allegations that the social media site is discriminating against "nationalist" posts on its platform.

Get Latest Business News, Stock Market Updates and Videos; Check your tax outgo through Income Tax Calculator and save money through our Personal Finance coverage. Check Business Breaking News Live on Zee Business Twitter and Facebook. Subscribe on YouTube.

TAGS:
Twitter Ads
Written By: IANS
Updated: Wed, Feb 20, 2019
11:37 am
New Delhi, IANS
RELATED NEWS
Twitter is testing $99 subscription plan to promote tweets Twitter is testing $99 subscription plan to promote tweets

LATEST NEWS

Rakesh Jhunjhunwala Stocks: Agrochemical firm Rallis India shares may surge by 23% despite pressure on margins – Here’s why?

YouTube's new tools to combat comment spam, account imitators

AMC Sector: Growth-oriented funds lead the strong inflows, says BK Securities – check key triggers

Stocks to Buy: Vikas Sethi recommends IDFC from F&O, Indo count from Cash Market; know why?

Why is the rupee falling? Zee Business reveals reasons

Cigarette makers shifted to biodegradable overwrap on packets, well ahead of plastic ban

Chemical sector may report growth in operating profit both sequentially and YoY in Q1FY23 – Check details here

Q1FY23 Preview: Pharmaceutical firms likely to deliver subdued performance in domestic market, says Nirmal Bang -

Gold Price Today: Investors with short term view must book profits now; import duty hike, rupee weakness may arrest price correction, temporarily

Finance Ministry empanels 12 transaction advisers for assisting in implementation of Public Private Partnership projects

  • India News
  • World News
  • Companies News
  • Market News
  • Personal Finance News
  • Technology News
  • Automobile News
  • Small Business News
  • Income Tax Calculator
  • Live TV
  • Videos
  • Photos
  • Author
  • Rss Feed
  • Advertise with us
  • Privacy Policy
  • Legal Disclaimer

Latest Trending Updates

  • EPFO
  • Budget 2020
  • Income Tax Return
  • Auto Expo 2020
  • Home Loan
  • Business News

Trending Topics

  • Income Tax
  • income Tax Calculator
  • 7th Pay Commission
  • Reserve Bank of India
  • GST
  • Latest Business News

Follow us on

zeebiz
zeebiz

Partner Sites

  • Zee News
  • Hindi News
  • Marathi News
  • Bengali News
  • Tamil News
  • Malayalam News
  • Gujarati News
  • Telugu News
  • Kannada News
  • DNA
  • WION
© 2022. India Dot Com Private Limited. All Rights Reserved.
LIVE TV