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Business News » Companies News

New e-commerce norms to impact e-tailers: Flipkart

The policy changes the government announced on Wednesday for the e-commerce sector would have long-term implications, said leading e-tailer Flipkart on Friday.  

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New e-commerce norms to impact e-tailers: Flipkart
The policy changes the government announced on Wednesday for the e-commerce sector would have long term implications, said Flipkart. Image source: Reuters
Written By: IANS
Updated: Fri, Dec 28, 2018
04:53 pm
IANS
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The policy changes the government announced on Wednesday for the e-commerce sector would have long term implications, said leading e-tailer Flipkart on Friday.

"The government policy changes will have long term implications for the evolution of the promising sector and whole ecosystem," said the city-based e-commerce major in an e-mail to IANS.

The renewed policy on Foreign Direct Investment (FDI) in e-commerce envisages a level playing field for e-tailers and offline traders, who dominate the country`s retail market with about 90 per cent share.

"It is important that a broad market-driven framework be developed through a consultative process in order to drive the industry forward," said the company, in which the world`s largest retailer Walmart bought 77 per cent equity stake in May for a whopping $16 billion (Rs 1,07,662 crore).

According to the Commerce Ministry notification, e-commerce entities would engage only in business-to-business and not in business-to-consumer e-commerce, for buying and selling goods and services, including digital products over the digital and electronic network.

The revised policy, which will be in force from February 1, 2019, barred e-tail firms from selling products of companies in which they hold equity and prohibited the firms from mandating any company to sell its products exclusively on their e-commerce platforms alone.

The renewed policy also prevents the e-tail portals from directly and indirectly influencing the price of goods and services.

"In the span of a decade, the e-commerce industry has revolutionised the way consumers connect with sellers and local manufacturers, providing tremendous value to both and to the country," Flipkart asserted.

The online retail ecosystem has created thousands of jobs and contributed to innovations in micro, small and medium enterprise (MSME) manufacturing, supply chain, warehousing, packaging and digital payments, the statement noted.

"The industry is set to be a major growth driver for the Indian economy and create millions of jobs in the future," it added. 

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TAGS:
Flipkart
RELATED NEWS
Hurry! Flipkart Mobile Bonanza sale: Get best deals on iPhone 11, iPhone SE, Samsung Galaxy S20+, Poco M2 Pro and more Hurry! Flipkart Mobile Bonanza sale: Get best deals on iPhone 11, iPhone SE, Samsung Galaxy S20+, Poco M2 Pro and more
Amazon Great Republic Day Sale and Flipkart Big Saving Days Sale | Big discounts on iPhone 12 mini, iPhone 11, Samsung Galaxy F41, Redmi 9 Power, Samsung Galaxy M51 Amazon Great Republic Day Sale and Flipkart Big Saving Days Sale | Big discounts on iPhone 12 mini, iPhone 11, Samsung Galaxy F41, Redmi 9 Power, Samsung Galaxy M51
Big offer! You can buy Bluetooth earbuds for just Re 1 - Here is how to get it on Flipkart Big offer! You can buy Bluetooth earbuds for just Re 1 - Here is how to get it on Flipkart
Have SBI card? Tomorrow is last day to avail this 10 per cent discount Have SBI card? Tomorrow is last day to avail this 10 per cent discount
What is Flipkart’s '2GUD Local'? How will it help the traditional retail business? What is Flipkart’s '2GUD Local'? How will it help the traditional retail business?

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