Forget Flipkart, Amazon, Alibaba Singles' Day sales hit whopping Rs 72,000 crore in first hour!
A disproportionately large number of sales are recorded in the first minutes of the 24-hour spending spree, when transactions are recorded for items that have been put on hold.
Alibaba kicks off the annual event with a gala, which this year featured U.S. singer Mariah Carey, a Japanese Beyonce impersonator and a shoe-shopping-themed Cirque du Soleil performance, Image source: Reuters