The Association of Mutual Funds of India has postponed its proposed campaign highlighting debt investments, amid scepticism triggered by default in repayment by a infrastructure conglomerate, industry sources said.
The new campaign focusing on the fixed income category was a sequel to the 'Mutual Funds Sahi Hai' drive, and slated for launch in September.
AMFI's first promo focused on equity.
"The new campaign is still under finalisation with the media planners. It might take another month," AMFI Chief Executive N S Venkatesh told
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