Honda Cars India launches new Honda City 2017 

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According to the report, India is the first country to manufacture and launch the Honda WR-V in the world. It is the first model developed by Honda R&D India in association with Honda R&D Co, Japan.

Ueno said that with the launch of new Honda City sedan last month and WR-V now, the company is poised for a consistent growth in the coming months.

"We have started the year on a positive note. The new City has received an overwhelming response with over 14,000 bookings till date. Around 40% of the total bookings have been made for the top-end variant of the model," cited Ueno.

 

Speaking at the launch, Honda Motor Company's Chief Operating Officer, Regional Operations (Asia & Oceania), Noriake Abe said "India is the first country to manufacture and launch the Honda WR-V in the world which is testimony to the Japanese company's commitment to the Indian market."

Giving an account of Asia Oceania region, he said that countries like Indonesia, Philippines and Vietnam posted robust growth while in India, the company faced "tough business environment".

"Demonetisation led to cash crunch and severely impacted consumer sentiments and our business. From February, the sentiment has improved and so is the business," he said.  

 

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