Coca-Cola India's consolidated profit jumps 57% to Rs 722.4 crore in FY23, ad expenses up by 52%
Its expenses on advertising and sales promotion were up 52.05 per cent to Rs 1,122.11 crore in the financial year which ended on March 31, 2023. This was at Rs 737.97 crore a year before.
India is the fifth largest market for the Coca-Cola Company. Image Courtesy: Reuters.