Kerala is looking at an over 8 per cent growth in domestic tourist footfalls this year as it undertakes a slew of initiatives to promote the state as a preferred destination, a senior official has said.
In 2016, the total number of tourist arrivals in Kerala stood at 1,42,10,954, an increase of 5.8 per cent from the previous year.
"The Tourism Department of Kerala aims to increase domestic tourist arrivals by over 8 per cent and international tourists by 13 per cent every year," state Tourism Director P Bala Kiran told
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Updated: Mon, Oct 02, 2017
11:59 AM IST
11:59 AM IST
PTI