Chinese electronics and software company Xiaomi is all set to launch smart televisions in India on March 7. The technology firm, which recently announced its new Mi TV series, however launched a new 40-inch Mi TV 4A in China on Saturday. On the company's India site, the 43-inch Mi TV 4C was spotted at listed price of Rs 27,999. This is one of the models Xiaomi is expected to unveil along with a 32-inch model from the Mi TV 4A series in India, said an NDTV report.

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Last year in October, the 43-inch Xiaomi Mi TV 4C, spotted on the Xiaomi India site, was first reportedly launched in China. Showing a 15-percent off label on India site listing, it is however not clear if the price seen takes into account that discount. Earlier, a 55-inch model was also launched in the Mi TV 4C series at a price of CNY 2,649 (roughly Rs 26,000). 

According to the report, the Mi TV 4C's 43-inch model bears a full-HD display, 1GB RAM, 8GB storage, a quad-core Amlogic T962 64-bit processor, and supports connectivity options like Wi-Fi 802.11ac (2.4/5 GHz dual band Wi-Fi), Bluetooth 4.2, Dolby, and DTS Audio. 

The new device, Mi TV 4C, reportedly sports a blue light-reducing mode to reduce eye strain problem. The Mi TV 4C series also supports HDR 10 and HLG. 

The report further stated that Xiaomi's cheapest and smallest TV yet - the 32-inch Mi TV 4A, which was launched at CNY 1,099 (roughly Rs 11,300), will probably be the highlight of Wednesday's launch.

The Mi TV 4A 40-inch model, which was launched in China today, reportedly is priced at CNY 1,699 (roughly Rs 17,400). 

The new device sports a 40-inch full-HD (1920x1080 pixels) display, a 64-bit Amlogic L962-H8X (1.5GHz quad-core Cortex-A53 SoC) with 1GB of RAM, 8GB of storage, a 60Hz refresh rate, Wi-Fi 802.11 b/g/n, Bluetooth 4.2, 2x HDMI ports, one component port, 2xUSB ports, 1x Ethernet port, 1x S / PDIF port, Dolby Audio, DTS- HD audio dual decoding, 2x8W speakers, and the AI-based PatchWall UI, the report added.