Global technology innovation leader Blaupunkt launched its new wireless earphone, BE-50 priced at Rs 1,499 in the Indian market on Wednesday. The Bluetooth Neckband has the unique features, it boasts the latest Call Disconnect Feature, finest listening experience, advanced technology and a unique Magnetic Lock, Qualcomm Processor which will help you to control various call and music functions. The wireless earphones are specially designed keeping in mind the choices of Indian consumers with superior sound quality. 

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Talking about the looks, the earphones look trendy and swank a trendy look with a metal bearing which makes it sturdy and captivating.

At the launch event Andrzej Cebrat, Managing Director, Blaupunkt says, "In a highly competitive market as ours, the product experience defines the future as compared to design In India. Blaupunkt has already achieved a benchmark as a leading player in the range of home audio products. With our century-old legacy of impeccable innovation and 20+ years of experience in India, we are certain that our audio products have raised the bar in the audio products market and we will continue to add high-quality products that meet the consumer demands. I am confident; our latest wireless earphone BE-50 will be equally praised and accepted in the market".

He further added, "With Envent as our India partner for Audio products, we believe that our earphones are a perfect companion for the millennials and Gen Z, with versatile features, advanced technology and above all available at a price range that fits every pocket."

The leading German audio products brand entered India with its Personal Audio range of products in February 2019. Their latest wired earphones EM10 and EM01 were much-admired by the audiophiles and their initial offerings Truly wireless pods (BTW01), Lightest BT Earphone (BE-01) took the market by storm.