Fast&Up, a sports and active nutrition brand has appointed leading celebrity nutritionist Pooja Makhija as its nutrition ambassador. Makhija will aid the brand through her experience as a nutritionist. "I am thrilled to come on board in the capacity of a nutrition ambassador at Fast&Up. I know that everyone at Fast&Up, from the CEO to its enthusiastic salesforce, strives to deliver nutraceuticals that enhance their consumers' well-being and assist their journey towards an active lifestyle," she said. 

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The Indian cricket team player Mayank Agrawal is also the brand ambassador of Fast&Up. 

Pooja started her career a decade ago and is India’s preeminent figure on nutrition and wellness. Among her clients list are sportsmen, actors, CEO’s, models and many more. Pooja will be involved in the technical and the scientific insights involved in developing health supplements.  

"Pooja’s focus towards nutrition and active living is something that our brand Fast&Up is in tandem with and we are very excited to bring Pooja on board with us and we hope that along with Pooja as our nutrition ambassador we could escalate our brand to new heights," Vijayraghavan Venugopal, CEO, Aeronutrix Sports Products Pvt. Ltd & Co-founder, Fast&Up said.

The platform is in its fourth year and has established itself as one of the leading sports and active nutrition brands in the country. Fast&Up supports the nutritional needs of over 100 athletes around the country under the aegis “Fast&Up – Fit Squad”. The latest addition to the squad is India’s number one table tennis player, Sathiyan Gnanasekaran. 

The brand has successfully dabbled into mass participative events as well. It is the official energy drink for Tata Consultancy Services World 10K, the Tata Steel Kolkata 25K, the Airtel Delhi Half Marathon and the Tata Mumbai Marathon, promoting active living along with being a sports nutrition brand.