Shares of Zee Entertainment Enterprises Ltd (ZEEL) rose over 7% in an early trade on Wednesday after the company on Tuesday reported nearly 13% rise in consolidated net profit for the fourth quarter (Q4) ended March 31, 2016. 

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The company's shares were trading up 7.33% at Rs 448.35 per scrip in an early morning trade on the Bombay Stock Exchange (BSE).

The company had reported ​a consolidated net profit of Rs 260.61 crore for the fourth quarter (Q4) ended March 31, 2016.

It had registered a consolidated net profit of Rs 230.77 crore in the January-March quarter a year ago, ZEEL said in a filing to the BSE. 

ZEEL's total income on a consolidated basis increased 13.70% to Rs 1,531.62 crore during the quarter under review as against Rs 1,347.05 crore during the same period last year.

"Our sustained growth momentum through the year continued in the fourth quarter (Q4) as well and we have ended the year on a strong note. Our growth has been ahead of the market growth trajectory which is being reflected in the improving viewership share of our network," ZEEL Managing Director and Chief Executive Officer Punit Goenka said.

At 13:10 hours, the shares of Zee Entertainment Enterprises Ltd (ZEEL) were trading up 6.37% or Rs 26.60 at Rs 444.30 per scrip on the BSE.

 ​​​​​​(With PTI Inputs)