The Farm to Fashion expo, to be held in the city beginning May 4, will act as a liaison between garment and fabric manufacturers from Gujarat and retail giants likes Walmart, Philip-Van Heusen (PVH Corp), Gini and Jony, Reliance Trendz, Arvind Ltd, and Simba Fashions (Bangladesh), who will be attending it. Sources say, participation of such buyers will open gates for small business in Gujarat and help expand their footprint across the nation and even abroad.

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“Representatives of Walmart and other major brands have approached us. This will be a huge opportunity for local players to showcase their products to top buyers from across the country and even foreign buyers. We urge them to reap full benefit of the textile exhibition and the various sessions that will be held,” said Shailesh Patwari, President, Gujarat Chamber of Commerce and Industry (GCCI). GCCI, along with Maskati Market Kapad Mahajan, is organising the exhibition, which will be on till May 6.

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Local players believe this will benefit local manufacturers by helping them reach markets where these brands have their footprint. Nitin Prasad, V-P (sourcing ), India, Phillip Von Heusen; Navneet Bhagat, M-D of Simba Fashions; Yogesh Chaudhary, V-P of Gini and Jony; representatives of Arvind Ltd and Reliance Trends, are some of those who would attend the exhibition. Organisers have invited close to 400 buyers, which include major export houses from cities like Delhi and Bengaluru.

Source: DNA India