Ravichandran Ashwin roped in as Beetel brand ambassador

Popular phone maker Beetel Landline and FLiX, a smart accessories brand, have roped in cricketing legend Ravichandran Ashwin as their brand ambassador. Ashwin will endorse the company’s products and services through advertising campaigns and several other promotional programmes, said a statement by the popular phone maker.  

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“I am thrilled to join the Beetel and FLiX Team. Personally, I have always been passionate about gadgets and emerging new tech trends. In sync with my interests and brands passion for technology, this collaboration will go a long way,” Beetel  quoted R Ashwin saying this.  

“We are really excited about joining hands with the very diversified bowler and cricket Champion - R Ashwin. He is a legend in the field of cricket and is well known among the millennials for his vigor, mettle and conviction which complements our brand’s core values too. Just like our brands, Ashwin too has achieved several milestones & marked his presence, in a short span of time, we see this partnership being tremendously successful - #ItsaMATCH,” said Puneet Gupta of Flix.  

Founded in 1985, Beetel, a pioneer in the landline phone category, is one of the oldest and reputed brands in the industry. Beetel claims to have 10,000 retailers, 500 distributors, as well as 8 warehouses.  

Flix entered the Indian markets in September 2020 with range of products that includes – TWS, Audio, Power etc. The company outlined plans to rapidly expand its presence and penetration across India by introducing more than 40 Products and has established Presence in over 5000 retail outlets.