Offering exciting benefits to merchants, salaried and self-employed to adjust to new normal post-COVID-19 pandemic, HDFC Bank today launched ‘Summer Treats’, which has exciting offers to meet the changing needs of merchants as well as salaried and self-employed customers. This HDFC Bank move aims to target the changed consumer lifestyles and demands post-lockdown. Work from home and school from home have resulted in increased demand for phones, tablets, computers and related accessories. Demand for safe digital payments and private transport is also rising. Similarly, as shops and businesses begin to reopen, they have requirements for business finance.

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Speaking about Summer Treats, Parag Rao, Country Head – Payments, Consumer Finance, Digital Banking and Marketing said, "The lockdown has created new consumer habits. Work from home and learn from home have become a reality and will remain so for the near future. We are seeing increased demand for electronic devices, appliances, and educational, entertainment and fitness subscriptions. There’s also rising demand for finance from auto loans and personal loans to business finance schemes. Summer Treats has offers to support all these new requirements both digitally and through our extensive branch network, thus creating a feeling of positivity amongst customers. We hope it will create a virtuous cycle where everyone wins.”

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Key benefits under HDFC Bank's 'Summer Treat':

1] Exclusive discount for iPhone SE launch;
2] No cost EMI and No down payment for large appliances;
3] Discounts and Cash Back on select brands;
4] 50% extra Reward Points on online spends using Credit Cards;
5] Exclusive offers on the bank’s lending products including:
a) Up to 70% lower EMI for first three months on car loans;
b) Up to 50% lower EMI for three months on two-wheeler loans;
c) Overdraft facility for salaried employees;
d) A suite of custom-made finance schemes for self-employed customers; and
e) Offers on personal loan, gold loan, loan on credit card, loan against property, business and home loans.
6] Extra rewards on online spends via Debit Card Credit Card or Payzapp.