Raksha Bandhan is a festival of love and bonding between brothers and sisters, and the nation is all set to celebrate it on August 15, 2019. This fest falls on the same day as the 73rd Independence Day. For the festival, a lot of offers are being extended on several websites, and banks too are not behind to lure customers through offers that are smart, savvy and definitely up-to-date with the times. In one such offer, HDFC Bank has extended this opportunity even to those who don't have a bank account with the private lender but can receive the gift. 

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With a tageline "This Rakshabandhan distance won't matter! Send a gift to your sister using Cardless cash." Interestingly, beneficiaries need not hold an HDFC Bank account.

HDFC Bank through its email informs that "No charges or transaction fee applicable" and one can go ahead with "24X7 cash withdrawal without a card".

When you open the page to follow the steps, the page lets you know about benefits, features and cardless cash withdrawal process.

The benefits include ability to withdraw cash without any Debit / Credit Card. This money can be transferred to people knowing just their mobile number.

The key features are given here:
1. Obtain the cash instantly without any ATM card
2. 24X7 service to send and withdraw cash at HDFC Bank ATMs
3. The beneficiary need not hold a bank account
4. Safe and secure mode of cash withdrawal using Net Banking & ATM

For cardless cash withdrawal process, the user needs to add a beneficiary in NetBanking before initiating the request. 

The process to add a beneficiary is given here as: 

1. HDFC Bank NetBanking >>Funds Transfer >> Request
2. Click on 'Add a beneficiary'
3. Enter the details and click on 'Continue'
4. Reconfirm the details and click on 'Confirm'
5. Enter OTP received on your mobile number to complete adding of beneficiary

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According to the bank, the beneficiary will be activated only after 30 minutes of cooling period (due to security reasons). A maximum of 7 beneficiaries can be added/modified/deleted in a period of 24 hours.