There are innumerable ways to maximise the reach of any business. For the same, it is important to have strategic marketing tactics. While the traditional methods of marketing are getting obsolete, one cannot deny the reach digital marketing can give to the audience. Precisely, digital marketing is an asset to any brand or company that helps in establishing a presence over the world wide web. And in this tech-savvy world, Aryan Tripathi has been doing wonders by helping many entities and brands grow digitally.

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He is a self-learnt digital marketing expert and an entrepreneur. Aryan Tripathi is the pioneer behind ‘Adymize’, a 360-degree digital marketing company. We all are aware of the potential the digital medium has in today’s competitive world. Leveraging this, the 18-year old entrepreneur mastered himself in different subjects including Facebook Advertising, Brand Strategy and Social Media Optimization.

Being in sync with the latest digital trends, Tripathi suggests that one must be aware of the happenings in the online ecosystem. “What content might work today on the internet may become stale tomorrow. So, one must understand and build an online strategy that resonates with the audience and has a high recall value”, Aryan quoted. He then went on to say that audience’s preferences play a pivotal role in any brand’s success in the market.

In a time where almost every business is getting hooked to digital fervour, Aryan Tripathi foresees that there will be an upward trend in consuming content online. He said, “Everything is just a click away. And with easy access to social media, it depends on an individual on how to generate revenue through different social media platforms.” As every digital marketing campaign vary in terms of expenses and reach, the entrepreneur feels that online campaigns have an upper hand over traditional marketing campaigns.

To make it easier, Aryan Tripathi has another venture called ‘Learnmize’. As the name suggests, it is an online learning platform where rookies and amateur digital marketing aspirants are trained to run online campaigns. ‘Learnmize’ has already educated more than 10,000 students, and the company intends to make everyone realize the power of social media. The one-of-a-kind platform helps the students in learning everything about the digital medium.

Well, this is one smart move by Tripathi to educate people and also build a sound business strategy through the platform. Aryan’s other key skills are web development and online branding. At a very young age, the passionate entrepreneur has helped an array of SMEs and brands to grow exponentially over the digital domain. In the coming time, Aryan Tripathi’s company shall have workshops on influencer marketing to make the students understand its reach on a wider scale.

Disclaimer: Brand Desk Content