Key Highlights

  • The Ford EcoSport will be launched on November 9, 2017.
  • Online bookings of the car is available for 24 hour period.
  • Customers will be able to book any variant or colour of their choice listed on Amazon with Rs 10,000.

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Amazon India on Thursday announced it will be opening online booking of the new Ford EcoSport on November 5.

The online booking of the new SUV will be open for 24 hours only on Amazon’s website.

“To be available for 24 hours starting November 5, this exclusive online booking will enable first 123 customers to be the first to own their favourite SUV by simply logging on to www.amazon.in/ford,” Amazon said.

Further the e-commerce giant added, “The customer will be able to book any variant or colour of their choice listed on Amazon with Rs 10,000 as the booking amount paid via payment options available on Amazon.”

The Ford EcoSport will be launched on November 9, 2017.

“Amazon.in seeks to build the most customer-centric online destination for customers to find and discover virtually anything they want. The 24-hour Exclusive Online Booking helps Ford offer something unique and exclusive for the Amazon audience, and enable an omnichannel purchase experience for a digitally savvy and evolved audience,” said Rahul Gautam, vice president, Marketing, Ford India.

Ford EcoSport features

The All-New Ford EcoSport will be equipped with a 1.5-liter petrol Ti-VCT engine that is smaller than the previous generation and will deliver 123 PS of power.

It is redesigned with close to 1600 new parts and has a reshaped front. It also has a large upper trapezoidal grille and lower grille.

The car will have up to six airbags, and will also feature a signature grille and bigger projector headlamps and fog lamp bezel. The new instrument panel and SYNC 3 with a high-resolution 8-inch floating touch screen supports Apple CarPlay and Android Auto as well.