Chinese electric vehicle giant BYD opened a new tab on Monday and launched a new version of its plug-in hybrid sedan Qin Plus DM-i with a lower starting price, doubling down on price cuts to stay competitive in the world's largest auto market.

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The new model goes for a starting price of 79,800 yuan ($11,090), down 20 per cent from the previous version. The Qin Plus hybrid competes with best-selling gasoline sedans such as Nissan's (7201.T), opens new tab Sylphy and VW's Lavida.