BMW India has launched the BMW Individual 740Li M Sport Edition on Tuesday. BMW’s flagship model is presented in a new avatar with exclusive personalization, iconic M performance and handcrafted precision.

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Locally produced at BMW Group Plant Chennai, limited units of the Individual Edition can now be booked at shop.bmw.in and are available at Rs 1,42,90,000.

 

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The vehicle is available in two exciting BMW Individual metallic colours – Tanzanite Blue and Dravit Grey with exclusive leather ‘Nappa’ with extended contents/stitching - Mocha and Black combination upholstery.

Customers of the BMW Individual 740Li M Sport Edition will gain membership to the exclusive BMW Excellence Club. The program features four main pillars including Bespoke Travel, The High Life, Grandstand and BMW Privileges.

BMW India Financial Services offer customized and flexible financial solutions as per individual requirements. BMW 360˚ offers exclusive financial packages with great value and absolute peace of mind.

Customers will enjoy a hassle-free ownership experience with low monthly payments and flexible end of term options. Service Inclusive and Service Inclusive Plus further reduce cost of ownership. Customers can choose from a variety of service plans according to duration and mileage. The packages cover Condition Based Service (CBS) and maintenance work with plans starting at Rs 51,700 for a 3 years / 40,000 kms.

About BMW Individual 740Li M Sport Edition:

Design: The design of the BMW 7 Series is clearer, more modern and more emotional. The most striking feature is the BMW Individual special paint metallic finish in Tanzanite Blue and Dravit Grey. Adaptive LED headlights with BMW Laserlight technology enhance the commanding look. Dynamic character is emphasized by aerodynamically optimized bodywork elements of the M Sport package as standard. An exclusive optional feature is the BMW Individual 20” light alloy wheels V-spoke style 628, painted in bicolour and 20” M light alloy wheels Star-spoke style 817 M.

Interior: The ‘BMW Individual’ emblem on the interior trims is a perfect fit with the design, signalling its special roots. Interior trim offers a refined premium option with exclusive Nappa leather upholstery with extended contents and stitching. The new fine-wood trim with wooden inlays adds a touch to luxury to the roof handles clasp, rear seats belt clasp and rear-centre armrest cup holder and provides premium experience of the highest order.

Generous levels of space, ambient lighting, ambient air package, Panoramic glass roof Sky Lounge with LED light graphics are few among the long list of features that create the perfect ambience. The Executive Lounge appointments maximize comfort with four-zone automatic climate control, electrically adjustable comfort seats, massage function and active seat ventilation.

In addition to the above, the BMW Individual design composition includes the comfort access system, front and rear active seat ventilation, the front and rear seat heating, climate comfort laminated glass and windscreen, soft close function and welcome light carpet features as standard.

Engine: Due to the unrivalled BMW TwinPower Turbo technology, the petrol engine meld maximum power with exemplary efficiency and offer spontaneous responsiveness even at low engine speeds. The three-litre six-cylinder produces an output of 340 hp and a maximum torque of 450 Nm at 1,500 – 5,200 rpm. The car accelerates from 0 – 100 km / hr. in just 5.6 seconds.

Features: BMW EfficientDynamics includes features such as 8-speed Steptronic Automatic Transmission, Auto Start-Stop, ECO PRO mode, Brake-Energy Regeneration, Electronic Power Steering, 50:50 Weight Distribution, Driving Experience Control switch. Dynamic Damper Control improves ride quality and suspension by stabilizing all irregularities of the surface. The Adaptive 2-Axle Air Suspension enables raising and lowering of vehicle at the touch of button and automatically adjusts the height of the car to suit any given driving situation.

The 7-inch tablet with touch function, modern cockpit concept BMW Live Cockpit Professional with BMW Operating System 7.0 includes 3D Navigation, BMW Gesture Control, smartphone holder are some of the other features. Lane Departure Warning component of the newly introduced BMW Driving Assistant now also has the lane return function.  

Safety technologies: BMW safety technologies include six airbags, Attentiveness Assistance, Dynamic Stability Control (DSC) including Cornering Brake Control (CBC), Dynamic Traction Control (DTC), electric parking brake with auto hold, side-impact protection, electronic vehicle immobilizer and crash sensor, ISOFIX child seat mounting and integrated emergency spare wheel under the load floor.