FIFA World Cup 2018: Big brands battle it out off the pitch
Soccer fans craving a Kit Kat, Snickers or Bounty snack at Russia`s World Cup soccer stadiums need to do a bit of lateral thinking to get their chocolate fix. For FIFA rules protecting the sponsors and partners of global soccer`s governing body means that the branding of non-sponsors is strictly policed inside all official venues.
Soccer fans craving a Kit Kat, Snickers or Bounty snack at Russia`s World Cup soccer stadiums need to do a bit of lateral thinking to get their chocolate fix. Image source: Reuters