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Hotel aggregators see highest value in digital marketing, online review platforms
Mon, Sep 04, 2017
Digital marketing and online review platforms give the maximum ROI for online hotel booking platforms in the country.
SMS still generates the maximum ROI for advertisers in digital marketing today
Thu, Jun 15, 2017
While many marketers earlier questioned whether SMS would still exist with social media gaining importance, however today SMS still gains the maximum ROI for brands today.
India's top companies to outperform Chinese counterparts
Tue, Aug 02, 2016
India's top companies are set to outperform their Chinese counterparts driven by increased spending by the Indian government through its 'Make in india' programme and improvement in the transportation sector despite the infrastructure bottlenecks, S&P Global Ratings said in its latest report