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Aapki Khabar Aapka Fayda: ASCI issues draft guidelines for social media influencers
Tue, Feb 23, 2021
ASCI has issued draft guidelines to help consumers understand the difference between organic and paid posts.
ASCI issues ‘COVID-19 claims’ advisory to advertisers
Tue, Oct 20, 2020
ASCI has announced COVID-19 claims guidelines to advertisers especially pertaining to COVID-19. This will work as an advisory for advertisers and not the ASCI code.
Are brands getting smarter at the art of advertising wars?
Sat, Apr 08, 2017
The lawyers of FMCG giant HUL recently argued in court that Amul's ads were guilty of disparaging frozen dessert.
ASCI asks Airtel to modify or withdraw 'fastest network' ad
Fri, Mar 31, 2017
Advertising watchdog ASCI has found Bharti Airtel's advertisement claiming it to be "officially" fastest network misleading and has asked the telco to modify or withdraw the commercial by April 11. Bharti Airtel, however, has contested the findings.
Airtel-Jio war gets bitter as they fight over 4G download speeds
Tue, Mar 21, 2017
In a fresh battle between the telecoms, claims of being the fastest network have been debated upon by Reliance Jio and Bharti Airtel as global standard in internet metrics, Ookla reiterated on March 20 that the latter was the ‘fastest network in India.’
ASCI pulls up Amazon, Cleartrip, Indigo Airlines, HUL for misleading ads
Thu, Feb 09, 2017
Amazon was pulled up for its HTC Desire 620G Dual Sim ad, while Cleartrip was for the pre-booking of flights ad.
Supreme Court recognises ASCI's self-regulatory mechanism for advertising
Mon, Feb 06, 2017
SC agreed that ASCI serves as an effective pre-emptive step to statutory provisions in the sphere of media regulation for TV and Radio programmes in India
Ad spends will stablise by the third quarter of 2017: SK Swamy, ASCI
Tue, Jan 03, 2017
The banking sector has lowered their ad spends in the two months since demonetisation, says Swamy.
I am sure life will go on irrespective of the outcome of the Patanjali case: Srinivasan Swamy
Mon, Sep 26, 2016
Swamy takes over at a time when ASCI has been in the centre of controversy with Patanjali, which has now been dragged to High Court.
ASCI pulls up brands for false ads, many repeat offenders
Tue, Sep 20, 2016
It was noticed that there were some other brands continue to be pulled up by the self-regulatory body and do not adhere to the its warnings.