WhatsApp launches in-app sticker packs for payments - Check details
WhatsApp collaborated with five celebrated Indian women artists/illustrators to exclusively launch this new pack of Payments stickers for its users in India.
The Facebook-owned instant messaging platform WhatsApp introduced a range of stickers to make sending payments on WhatsApp. Designed for India, these new illustrations are built on various cultural expressions related to money exchange.
To translate expressions of love, care, gratitude, blessing and joy into fun animated illustrations, WhatsApp collaborated with five celebrated Indian women artists/illustrators to exclusively launch this new pack of Payments stickers for its users in India.
These artists together, bring to life the true essence of exchange of love on WhatsApp, that translates into exchange of money, sometimes. Furthermore, these sticker packs celebrate the Indian culture and the women artists behind their curation, and the community of illustrators who bring alive stories through their signature art forms.
“We have collaborated with 5 accomplished women artists, rooted in India’s evolving culture, to bring alive some of the popular phrases and societal nuances that express payments experiences in a fun and compelling way," Manesh Mahatme, Director of Payments, WhatsApp India said.
The artists that we have collaborated with to launch these sticker packs are as follows:
Anjali Mehta an artist and illustrator known to find her inspiration from human psychology, travelling and photography. Anuja Pothireddy is an avid sketch artist and gif curator. An independent illustrator and muralist, Neethi, loves drawing all things dreamy, inspired by nature and life.
Illustrator and artist Osheen Silva is known to look at art through the lens of surrealism and fiction. Mumbai based graphic designer, Mira Felicia Malhotra finds her inspiration from DIY culture, indie music, gender and mental health.
"Stickers (and emojis alike!) have a language of their own and help people find new ways to express their moods, reactions and experiences. Whether you wish to contribute your split for dinner with friends, celebrate the credit of your salary or express the joy of receiving blessings (shagan) from your relatives--there is a sticker to express each of these special moments with your loved ones," the Facebook-owned said.
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