KWANAbler partners with parent group of Manchester City to build commercial opportunities in India

KWANAbler has partnered with City Football Group, which owns teams in seven countries including English Premier League champions Manchester City and MLS-based New York City FC, to build commercial opportunities in India. The announcement marks a major milestone for Indian football and can be seen as another step towards the growth of the sport. Ravi Krishnan, Chairman, KWANAbler said that City Football Group has not only invested in clubs and players across the world, but also in improving the overall sports infrastructure in the regions in which it operates.

"Associating with such a prominent domain leader is not only an exciting moment for KWANAbler, but also for the larger sporting ecosystem in India. We are confident that this one-of-a-kind association will generate lucrative commercial opportunities for Manchester City in India, and will also add another dimension to the country’s emerging sports landscape," he said. 

Vijay Subramaniam, CEO, KWAN said, "We are extremely excited to be partnering with City Football Group in their expanded foray to the Indian Subcontinent. The City Football Group has established itself as the gold standard in global football and with the massive growth of the sport here in India, we see multiple synergies with leading Brands and the Content eco-system."

TRENDING NOW

REC shares hit all-time of Rs 285.80 on the BSE; here is why

Flipkart Big Billion Days Sale 2023: Apple iPhone 14 available at just Rs 34,399, know about offer

FINAL TRADE: Sensex ends 173 pts higher; Nifty settles at 19,716.45

Tax evasion: I-T raids at more than 10 corporate companies in Bengaluru

China lists mobile app stores that comply with new rule, but Apple missing

India vs Australia 3rd ODI Free Live Streaming: When and How to watch IND VS AUS match live on Web, tv, mobile apps online

Musk's X disabled feature for reporting electoral misinformation: Researcher

Signature Global shares list at premium of around 16% per cent over issue price

Akasa Air can take legal action against pilots who quit without serving notice period: Bombay High Court

Flipkart Big Billion Days Sale 2023: Check heavy discounts on Xiaomi, Samsung, Motorola, Vivo and more phones

More than 100 dead, 150 injured in Iraq wedding inferno

Vedanta hits 52-week low after Moody's downgrades Vedanta Resources' CFR to Caa2

Banks closed on Eid-e-Milad-Un-Nabi: Check date in your city

Dilip Shanghvi terminates investor agreement with Suzlon

PwC Australia gave clients other than Google confidential tax info

Meanwhile, Indranil Das Blah, CEO, KWAN Sports added that a lot of Indians are passionate about sport and a massive business potential has gone largely untapped till date. 

"With the market at an inflection point, the entry of a globally-leading organisation such as City Football Group will spur the Indian sports industry onto the next phase of its evolution. We are delighted with this association and have committed KWANAbler’s extensive resources to help City Football Group capture the growing business and talent opportunity that the country represents," he said. 

KWANAbler is one of the pioneers of sports marketing in India. It aims to keep looking for more such meaningful business opportunities in the country through its association with leading global Sports, Media, and Entertainment businesses.