Big shift in AC consumption during the corona pandemic: Voltas survey
Voltas, the undisputed market leader for room Air-Conditioners in India, rolled out a nationwide poll to understand the changing consumer behaviour triggered by the pandemic. The study unveiled how the Indian consumer uses various remote features of Room Air Conditioners. Keeping customer-centricity at its heart, the survey was conducted using the brand’s own social media platforms.
Voltas has always taken the lead to introduce products and solutions that have disrupted the market, with the core objective of bringing more value to customers: Image taken from myvoltas.com