Twinkle Khanna Writer Challenge: Your best opportunity for charitable giving and meet the actress/author too!
Bestselling writer and film producer Twinkle Khanna has collaborated with international supermodel Natalia Vodianova for a charitable cause.
Bestselling writer and film producer Twinkle Khanna has collaborated with international supermodel Natalia Vodianova for a charitable cause. Twinkle's collaboration with Natalia is a part of Elbi India, a platform for philanthropic rewards-based subscription service. Twinkle has announced several exclusive gifts and experiences for users to redeem in return for their charitable donations. Natalia is co-founder of Elbi. In a tweet, Twinkle said today, "Excited to be part of @elbi & to support my friend @NataSupernova to bringing everyday philanthropy to India. Sign up & you could meet me for the #TwinkleWriterChallenge."
In an official statement, Twinke said, "I`m so excited to be collaborating with Natalia and a platform as thoughtful as Elbi India. Their work is a completely new take on charitable giving and I am honoured to be able to provide further incentives for the rewards-based system...I have always taken such an interest in the methods of different charities in the country and this is an exciting new development."
As part of the collaboration, Twinkle will be offering an exclusive book writing experience on Elbi platform.
How winners will be picked
"The idea is simple. Twinkle has submitted the following book title: 'The sliver lining to burnt toast'. All you have to do is enter and then interpret the title in your own way and create a unique story idea to match," says a statement on Elbi website. To participate, you should visit: https://elbi.in/elbidrops/twinkle
"One winner will be drawn at random and one person will be judged by Twinkle herself. The two winners will then have the once in a lifetime opportunity to meet Twinkle face to face to learn some of the key techniques needed to create their very own bestseller," it adds.
Elbi India rewards subscribers with 'LoveCoins', which amount to a unique currency for the latest gifts and treats.
Twinkle will also be sharing items of her personal wardrobe in the form of a full outfit and glamorous pair of shoes, in exchange for these LoveCoins.
Natalia said that with this initiative she was aiming to "create awareness for women and girls across India".
"Twinkle is a true inspiration who I have drawn strength from as we have campaigned on similar issues. We are so pleased to have her support. Working with Twinkle on this is exactly what I hoped would happen on Elbi India," said Natalia added.
Get Latest Business News, Stock Market Updates and Videos; Check your tax outgo through Income Tax Calculator and save money through our Personal Finance coverage. Check Business Breaking News Live on Zee Business Twitter and Facebook. Subscribe on YouTube.