Shopping malls set to steal limelight from Google, Facebook, Amazon, Flipkart
Pioneering the platform in India is realty major DLF’s shopping mall business vertical that also operates the country’s largest shopping destination ‘DLF Mall of India’ in Noida. The company is unveiling its phygital platform ‘Lukout’ (a mobile application) at the two-day India Retail Forum (IRF) currently going on in Mumbai.
Shopping malls in India may soon steal the limelight from digital advertising and e-commerce platforms such as Google, Facebook, Instagram, Amazon and Flipkart that are used by Indian and global consumer brands to target shoppers. Image source: Zeenews