Reliance Jio has been great for consumer, maybe not-so-good for industry: Micromax co-founder Vikas Jain

Once a darling of the mobile market, homegrown brand Micromax is back to reclaim its lost glory. The company, which had slipped into oblivion in the last couple of years, has now firmed up aggressive plans to make itself stand out in the mobile handset market dominated by Chinese players, which together hold about 70% of the industry.   

Reliance Jio has been great for consumer, maybe
As the ecosystem is changing, we are aligning with it. There is nothing which is going to be fundamentally or radically different at Micromax: Vikas Jain

By accepting cookies, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.

x