Parle aims Rs 100-150 cr turnover from Nurtricrunch in 2 yrs
"We are looking at a Rs 100-150 crore turnover from Nutricrunch range in 1.5-2 years. Health-based biscuits category is growing at fast pace. We have re-entered the category with focus and are offering products targeted at specific customer requirements," Parle Products Category head Mayank Shah told PTI.
Biscuits maker Parle Products Pvt Ltd is eyeing up to Rs 150 crore turnover, Photo: parleproducts.com