Yes Bank partners with Grofers to get cash delivered at home
E-commerce food delivery website announced its partnership with Yes Bank on Tuesday to start a home delivery service for cash.
“With this partnership, Grofers customers will be able to get currency notes delivered to their doorstep along with their grocery order for up to Rs. 2,000 through YES BANK PoS Machines,” the company said.
The home delivery of cash will be available in three cities Mumbai, Gurgaon and Bengaluru.
“Grofers customers, while ordering for groceries, can place a request for delivery of cash via a special code. Grofers delivery executives will be carrying a PoS machine powered by YES BANK, which can be used to swipe customers’ debit cards for seamless delivery of cash,” the company added.
In order to ease the current cash crunch on account of the demonetisation of higher currencies Grofers announced this move and said that it will be adding other cities to their list soon.
“Grofers is excited to partner with YES BANK for delivering cash to our customers. While we are delivering daily essentials such as groceries and fruits & vegetables without cash; we cannot totally eliminate the need of currency notes as people sometimes require them for other reasons. This is our humble attempt to help our customers. Grofers delivery executives will carry PoS machines where customers can swipe and get cash within the comfort of their homes,” said Ashneer Grover, Chief Financial Officer, Grofers.
Post the demonetisation announcement by PM Modi, Grofers said that it has achieved 40% growth in its orders volume.
“The app has become a preferred medium for people to buy groceries and fruits & vegetables online, without the need of cash. GMV of fruits & vegetables on Grofers has grown by over 50% in the last one month since demonetization,” the company said.
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