TCS becomes 2nd global IT services firm to cross $20 billion in brand value
Tata Consultancy Services (TCS) generated consolidated revenues of $29 billion in the fiscal ended March 31, 2024.
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Tata Consultancy Services (TCS), a Tata Group company which provides IT services, consulting, and business solutions, has become the second global IT services company with a brand valuation of $21.3 billion, according to an official statement today, January 21.
"With a remarkable 826 per cent growth in brand value over the last 15 years from $2.3 billion in 2010, TCS has cemented its position as a leader in the IT services industry. This achievement is underpinned by sustained investments in innovation, customer satisfaction, and strategic marketing initiatives," the company said.
TCS has over 6,07,000 consultants in 55 countries. The company generated consolidated revenues of $29 billion in the fiscal ended March 31, 2024.
Commenting on the achievement, David Haigh, chairman and CEO, Brand Finance, said, “At brand finance, we have been tracking TCS for about two decades and I am continually impressed by how the company keeps innovating its business and projecting its brand on the global stage. Their consistent efforts have led them to a milestone year where they’ve become the second company in the industry to ever cross the landmark 20 billion mark in brand value. Congratulations to all the 600K TCSers who proudly carry their brand forward.”
Abhinav Kumar, chief marketing officer, Tata Consultancy Services, said, "As we kick off a new year in 2025 with the World Economic Forum at Davos, we are delighted to see our brand cross this major landmark and cement its position in the top-tier of our industry. We have been a strategic partner to WEF for 15 years and in this period our brand has nearly grown ninefold in value and is known globally for being a leader in innovation, the ability to deliver the most complex technology work in the world, and in creating long term partnerships of value with our clients."
TCS partners with Jaguar TCS Racing, which competes in the world’s first all-electric racing series, the ABB FIA Formula E World Championship.
TCS' commitment to marketing excellence has increased brand exposure and worldwide reach. The IT giant sponsors 14 major endurance running races globally, including five of the famous Abbott World Marathon majors: New York, London, Boston, Chicago, and now Sydney, which attract over 6,00,000 runners each year. TCS, via programs such as the Future Athlete Project, uses modern digital twin technology to monitor heart function and improve athlete performance, confirming its commitment to health, wellness, and community development.
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