Snapdeal unveils 'Brand Shield' to help firms fight counterfeits
E-commerce major Snapdeal Monday said it has launched 'Brand Shield', an anti-counterfeiting programme to help brands report counterfeit products being sold on its platform.
Snapdeal said under Brand Shield, there will be an online, triple-check point process for brands to report any violation of their IP rights in terms of trademark, copyright, patent or concerns related to design. Image source: Reuters