Gupshup partners WhatsApp Business for enterprise messaging
"Gupshup is working with WhatsApp to enable enterprises to quickly and easily build a brand presence on WhatsApp. It offers programmable messaging APIs (application programming interface) and managed services that enterprises can use to connect with customers over WhatsApp and to orchestrate rich conversational messaging experiences," Gupshup said in a statement.
Messaging platform Gupshup today said it is working with WhatsApp to enable enterprises to connect with their customers using WhatsApp Business. Image source: Reuters