Demonetisation kills Navratri appetite of fast food restaurants

Fast food or Quick Service Restaurants (QSRs) turned vegetarian and refurbished their menus only to have their efforts washed out by the government's demonetisation decision. Analysts predict lower sales growth for the quarter ending December 31.

Demonetisation kills Navratri appetite of fast food restaurants
Fearing the government’s decision to ban specified bank notes (SBN), the QSRs did not hike prices of products in the quarter ending December 31 (Q3). Image Source: Jubilant Foodworks official website

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