Sutlej Textiles and Industries (STIL) today announced the acquisition of Design Sales and Distribution (DS&D) business and brand of American Silk Mills (ASM) LLC based at Plains, Pennsylvania.
The acquisition adds strength of this leading American boutique designer and distributor of residential and contract furnishing textiles to Sutlej's home textiles portfolio, the company said in a release issued here.
ASM will continue to design, develop and market its products under the brand name of American Silk Mills.
Founded in 1896, American Silk Mills remains among the oldest and most established American textile brand by designing, weaving and distributing innovative textiles for the residential, contract, transportation, and specialty markets.
These products include innovative indoor/outdoor performance fabrics, fine jacquard textiles, multiple grades and styles of velvets, the highest quality silks, and Sensuede, an eco-friendly synthetic suede noted for its durability, cleanability and long-lasting comfort.
"American Silk Mills offers great synergy to access the American home textiles market using a sound platform of design and development combined with Sutlej's scale and economics of production in India," STIL President S K Khandelia said.
American Silk President Cynthia Douthit said the increased investments in the company's infrastructure, inventory positions, technology and creative capital will position it to continue as a design leader.
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