PVR introduces loyalty program PVR Privilege

Updated: Tue, Oct 10, 2017
09:59 pm
PTI
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Multiplex operator PVR today launched a customer loyalty program PVR Privilege to expand its base further.

The loyalty program offers its members redemption opportunities and enhanced benefits, the company said in a statement.

"It will enable members to enjoy a remarkably simple and a fast way to free tickets or F&B offerings at PVR cinemas," PVR Joint Managing Director Sanjeev Kumar Bijli said.

PVR presently operates 600 screens in 131 properties. The company has a viewership base of around 75 million.

 

(This article has not been edited by Zeebiz editorial team and is auto-generated from an agency feed.)

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