Chinese firm OnePlus today said it will continue to focus on the premium smartphone category in the Indian market, competing with heavyweights like Samsung and Apple.
The company, which today unveiled its latest OnePlus 5T at an event in New York, is betting on the new device to help further consolidate its position in the Indian market.
"There was a duopoly in the premium segment in India.
With our entry three players now account for about 98 per cent of the segment. We have been able to secure a significant part of the segment by offering feature-rich device at a competitive price," OnePlus India General Manager Vikas Agarwal told
(This article has not been edited by Zeebiz editorial team and is auto-generated from an agency feed.)